Watch your mouth! The importance of wording when designing nudges | SASIG
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Monday 22 July 2024, 11am-12noon (BST)

In this webinar, Tim Ward discussed the importance of words when designing timely interventions or nudges.

By using effective messaging techniques and leveraging psychology, we can write successful content which drives behaviour change.
 
Tim highlighted:
  • The challenges in security awareness and the need for timely interventions
  • How to use influence techniques for persuasion
  • The power of narrative and stories in driving behaviour change
  • How intention and identity can drive impact and build security culture
  • The importance of simplicity and actionable steps in security awareness

 

Chaired by

Tarquin Folliss OBE (info), Vice Chairman, The SASIG

 

Presented by

Tim Ward (info), Co-founder & CEO, Think Cyber

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