The importance of branding in security awareness | SASIG
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Friday 19 November 2021, 11am-12noon (GMT)

Do you see branding in awareness campaigns as fluffy colouring-in, or is it an essential element that adds additional strength to your efforts? Does your branding style affect the success of your cybersecurity awareness campaign?

SASIG’s own Martin Smith MBE and a panel of industry experts look at how difficult (or easy) branding is to implement in your security awareness campaigns, what has worked for them, and what hasn’t.

The panel share examples, tips, tricks, and advice on creating a successful brand image that will enhance your security awareness campaigns.

 
Chaired and presented by

Martin Smith MBE (info), Chairman & Founder, The SASIG

 
Panellists:

Oz Alashe MBE (info), CEO, Cybsafe
Charlie Sinclair, Head of Security Education and Awareness, Willis Towers Watson
Andrew Rose (info), Resident CISO, EMEA, Proofpoint
Bernadette Palmer (info), Manager, Security Awareness and Training, Publicis Groupe

 

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